Verishop: Branded Content
Client: Verishop
Brief: Write marketing blog posts for Verishop, an eco-conscious e-commerce site for highly curated and clean beauty, fashion and lifestyle products. Feature particular products from their selection of luxury beauty, home, and lifestyle products, maintaining an aspirational tone.
Response: Conducted competitive analysis about topics and products that resonated with the Verishop audience, then created a theme for, and wrote about, those product groupings in a “listicle” blog format.