Cafe Britt Coffee Company: Web Copy
Client: Cafe Britt
Brief: I joined this project with Costa Rican gourmet coffee company Cafe Britt on behalf of Chicago-based marketing agency Goldfish Thinks and was tasked with writing web and “about us” copy for the site, plus product copy for various varieties.
Response: I researched aspects of South American coffee production, and interviewed Cafe Britt’s founders/workers about their roasting, production, sales and marketing processes. Then, after working with the marketing manager and with designer to determine spatial constraints for content, I wrote copy about their company’s “quality and excellence” ethos and products. Samples are below.
